Client Brief
The client is a newly started Italian restaurant in Los Angeles, USA. The restaurant was founded in 2019 by a group of Italian guys who want to deliver authentic Italian food in Los Angeles.
Industry
B2C – Hotels & Restaurants
Our Challenges
- Local Restaurant SEO is a tough one to ace as there are many established restaurants fighting for the top spot, it doesn’t matter the location.
- Website built in Squarespace, so it’s very challenging to achieve good Google page speed score and mobile responsive isn’t that great.
- Competition with bigger restaurants directory websites like Yelp.com and eater.com in the USA.
Our Approach
- There were many Technical SEO issues on the website, we helped to fixed all On-Site SEO and Technical SEO Issues of website.
- We helped to improve Internal linking across the website. This helped users to navigate from one page to another and effective link juice flow across the website.
- We did comprehensive keyword research of local restaurant industry and identified high potential keywords for website and incorporated these keywords in On-Page SEO and Link Building Strategy.
- Google My Business is very essential for Local businesses. We optimized GMB Listing page for an online presence to attract more business from relevant local searches.
- We helped to build local citation links for website, that resulted to rank Google my business listing page in Google snack pack results for most of local searches in Los Angeles area.
- We helped in creating in-depth, keyword-targeted blog posts that would greatly help prospects with clear-cut solutions, help our client gain considerable search engine exposure and bring in a lot of traffic.
- We helped in building backlinks for a new website gradually using various Link building techniques including Local Citation Links, Guest Post Outreach, Blog Post Promotions, Press Release Links and Blog Commenting on relevant blogs.
Results
1. We achieved 247% Increase In Organic Traffic For Restaurant Website In USA within 7 Months
2. Organic Keywords Performance from June 2019
3. Domain Authority Increased from 3 to 17 (Out of 100) within 7 months for Client’s website
